Certified Angus Beef

USDA Choice Filet Mignon $22.99/Lb.

Exceptionally tender with a fine, buttery texture, cooks quickly to a melt‑in‑your‑mouth finish, perfect for elegant dinners with your Valentine. Just simply season and sear in the pan or in the broiler.

Fircrest Market will be open Christmas Eve 8am-6pm

  and Closed December 25th Christmas Day

Happy Valentine's Day!

Hundreds of new everyday price reductions on the products you use most throughout the store.

Fircrest Market first opened in Sebastopol in 1959 and has been serving friends and neighbors in west Sonoma County for over 65 years. Be the first to know about new savings and sales. Sign up below for emails and stay informed 
when our new sale prices go live every week and special savings.

Welcome to Fircrest Market.

Hundreds of new everyday price reductions on the products you use most throughout the store.

Fircrest Market first opened in Sebastopol in 1959 and has been serving friends and neighbors in west Sonoma County for over 65 years. Be the first to know about new savings and sales. Sign up below for emails and stay informed 
when our new sale prices go live every week and special savings.

Certified Angus Beef

USDA Choice Flank Steak $12.99/Lb.

Best cooked hot and fast, then sliced thin against the grain for tender, juicy bites. A great steak that soaks up marinades and seasonings beautifully.

Costeaux Signature and Seasonal cakes now available for pick up at Fircrest Market.

Choose from Costeaux's delicious selection of seasonal and signature cakes.

With over 100 years of experience, Costeaux offers the best quality and service. Cakes are available for small to large gatherings, for making smash cake memories, wedding cake dreams, and everything in between. Order cakes for all occasions. Only Costeaux’s cakes are available for pickup in-store. Just select Fircrest Market at checkout to pick up in-store. 48 Hour Notice Required.

Quality meats west Sonoma County trusts available in Fircrest Markets meat department.

Our friendly butchers at Fircrest are here to help and will gladly cut any of our meat selections to your order and even offer serving or preparation suggestions for a particular cut of meat. In the back they are busy creating Fircrest’s own house-made marinades for meats that are tumbled and vacuumed packed. Perfect for delicious quick and easy dinners for the family and friends.

Whitehall Lane Sauvignon Blanc $$25.99+crv

2023, Napa Valley. 750 ml. Bottle. Though crisp up front, the mid‑palate offers a medium‑bodied texture. Its flavors include white nectarines, canned pears, pineapple, fruit cocktail and a touch of brioche. The finish has beautiful length with fresh acidity and subtle biscuity notes.

Angels & Cowboys Rosé $$14.99+crv

2024, Sonoma County. 750 ml. Bottle. The bouquet is a fête of fresh rain, white peach, and peony, leading to a crisp, graceful palate of nectarine, golden strawberry, elderflower, and hawthorn fruit. A spirited finish lingers with cloudburst minerality and a whisper of sea spray.

100’s of specialty wines from the heart of California’s wine country.

Fircrest Fresh Roasted Turkey Breast

Fircrest Fresh

Roasted Turkey Breast $15.99/Lb.

Sliced to order. Tender and oven roasted with a mild, savory flavor, have us slice it thin for easy layering, perfect for sandwiches, wraps, or salads.

A comprehensive selection of imported cheeses & sliced meats sliced fresh to your order.

Fresh Organic

English Cucumbers $1.99/Ea.

Extra crisp with thin, tender skin and very few seeds, offering a clean, refreshing flavor, perfect for salads, sandwiches, or cool, crunchy snacking with your favorite dips.

Hand picked with care the freshest natural and organic produce.

Our produce at Fircrest Market is hand picked with care by our personal buyers for freshness and quality. Whether you’re looking for the freshest natural produce or healthiest organic produce we have a robust selection year round with new Seasonal crops coming in weekly. 
Pamela's Gluten Free Pancake or Baking Mix

Pamela's Gluten Free Pancake or Baking Mix $14.99

4 Lb. Package.
Bob's Red Mill Fudgy Brownie Mix

Bob's Red Mill Fudgy Brownie Mix $2.99

14 oz. Package.
Ghirardelli Brownie Mix

Ghirardelli Brownie Mix 2 For $8

Selected Varieties. 16.5‑19 oz. Box.
Duncan Hines Cake Mix

Duncan Hines Cake Mix 2 For $4

Selected Varieties. 15.25 oz. Box.

See what we have in store for you this week.

Up and down every aisle you’ll find savings on the natural and conventional products you use most. From everyday essentials to specialty sauces Fircrest Market is proud to serve Sebastopol for over 65 years.
These special prices are good Wednesday, February 11 through Tuesday, February 17, 2026.

Sign up for savings

Be the first to know about new savings and sales. Sign up for emails and stay informed 
when our new sale prices go live every week and special savings.