Certified Angus Beef

USDA Choice New York Steak $15.99/Lb.

It’s the superior quality marbling that from our USDA Choice beef leads to super taste and tenderness in every bite. These strip steaks are great grillers at a super price this week.

Fircrest Market will be open Saturday April 4th, 8am‑9pm & Easter Sunday, April 5th. 9am‑6pm.

  and Closed December 25th Christmas Day

Fourth of July Grilling Favorites!

Light the grill this week and spend the weekend with friends and family with these grilling specials.

Fircrest Market first opened in Sebastopol in 1959 and has been serving friends and neighbors in west Sonoma County for over 65 years. Be the first to know about new savings and sales. Sign up below for emails and stay informed 
when our new sale prices go live every week and special savings.

Welcome to Fircrest Market.

Hundreds of new everyday price reductions on the products you use most throughout the store.

Fircrest Market first opened in Sebastopol in 1959 and has been serving friends and neighbors in west Sonoma County for over 65 years. Be the first to know about new savings and sales. Sign up below for emails and stay informed 
when our new sale prices go live every week and special savings.

Certified Angus Beef

USDA Choice Flat Iron Steak $13.99/Lb.

A wonderfully tender, heavily marbled cut. We love to take these steaks and imply seared them a hot cast iron pan or toss on a backyard grill for a quick and delicious steak.

Quality meats west Sonoma County trusts available in Fircrest Markets meat department.

Our friendly butchers at Fircrest are here to help and will gladly cut any of our meat selections to your order and even offer serving or preparation suggestions for a particular cut of meat. In the back they are busy creating Fircrest’s own house-made marinades for meats that are tumbled and vacuumed packed. Perfect for delicious quick and easy dinners for the family and friends.

A Town Built on Local Businesses.

A proposal to bring another national chain grocery store to downtown Sebastopol is now under review.

Martin Ray Sauvignon Blanc $17.99+crv

2024, Russian River Valley. 750 ml. Bottle. Notes of fresh lemon and lime, with green apple skins and gooseberry. Juicy core with citrus throughout and a touch of passionfruit. Concise and clean body with outlying herbaceous notes, and bright minerality on the finish.

J Vineyards Chardonnay $19.99+crv

2024, Monterey, Sonoma, Santa Barbara County. 750 ml. Bottle. Appealing aromas of florals and citrus open at first pour, while the layered, flavorful palate adds notes of white peach, pear, pineapple and fresh‑cut Meyer lemon. Subtle accents of toasted hazelnut, vanilla and gingersnap add rich complexity and depth, a hallmark of the wine’s French oak aging.

100’s of specialty wines from the heart of California’s wine country.

Dietz & Watson Black Pepper Turkey Breast

Dietz & Watson

Black Pepper Turkey Breast $14.99/Lb.

Sliced to order. Boldly seasoned with a peppery bite that gives deli turkey some real personality. A flavorful upgrade for sandwiches and wraps that keeps things far more interesting than the ordinary slice.

A comprehensive selection of imported cheeses & sliced meats sliced fresh to your order.

Costeaux Signature and Seasonal cakes now available for pick up at Fircrest Market.

Choose from Costeaux's delicious selection of seasonal and signature cakes.

With over 100 years of experience, Costeaux offers the best quality and service. Cakes are available for small to large gatherings, for making smash cake memories, wedding cake dreams, and everything in between. Order cakes for all occasions. Only Costeaux’s cakes are available for pickup in-store. Just select Fircrest Market at checkout to pick up in-store. 48 Hour Notice Required.

Fresh Organic

Seedless Watermelon $7.99/Ea.

California grown. Cool, sweet, and the ultimate summer refresher. Slice thick and serve ice cold, cube into a bright fruit salad, or blend with lime and mint for a drink that tastes like the season itself.

Hand picked with care the freshest natural and organic produce.

Our produce at Fircrest Market is hand picked with care by our personal buyers for freshness and quality. Whether you’re looking for the freshest natural produce or healthiest organic produce we have a robust selection year round with new Seasonal crops coming in weekly. 
Cafe Altura Organic Whole Bean Coffee

Cafe Altura Organic Whole Bean Coffee $19.99

Selected Varieties. 1.25 Lb. Bag.
One Degree Organic Foods Organic Sprouted Rolled or Quick Oats

One Degree Organic Foods Organic Sprouted Rolled or Quick Oats $4.99

Selected Varieties. 24 oz. Bag.
Starbucks Ground or K‑Cup Coffee

Starbucks Ground or K‑Cup Coffee $10.99

Selected Varieties. 10 Count or 12 oz. Package.
Quaker Oatmeal

Quaker Oatmeal 2 For $5

Selected Varieties. 8.4‑12.1 oz. Package.

See what we have in store for you this week.

Up and down every aisle you’ll find savings on the natural and conventional products you use most. From everyday essentials to specialty sauces Fircrest Market is proud to serve Sebastopol for over 65 years.
These special prices are good Wednesday, August 19 through Tuesday, August 25 2026.

Sign up for savings

Be the first to know about new savings and sales. Sign up for emails and stay informed 
when our new sale prices go live every week and special savings.